Trademark Class 28: Games, Toys, and Creative Products

In the trademark classification system, Class 28 holds a unique place. It covers a wide range of goods related to games, toys, sporting articles, and playthings. Choosing the correct trademark class is essential to protect your brand effectively. Sometimes, your product might fall under multiple classes. In such cases, filing in more than one class can offer broader protection.

Let’s explore what Class 28 includes, why it matters, and some popular examples.

What Is Trademark Class 28?

Class 28 includes goods such as:

• Games and playthings

• Gymnastic and sporting articles

• Decorations for Christmas trees

This class also embraces artistic tools like brushes and palettes. If your brand deals with products that encourage creativity, play, or fitness, this class might be the right fit for you.

Artistic and Creative Goods in Class 28

Beyond just toys, Class 28 extends to many creative materials. These include items used in painting, such as:

• Easels

• Paint rollers and trays

• Palettes

• Watercolour saucers

Such tools are essential for both amateur and professional artists. They bring imagination to life and are part of the vibrant world that Class 28 protects.

Office and Functional Items

Interestingly, this class also covers some practical items. Products like paper knives, document files, and duplicating machines are included. These items might seem basic, but they serve an essential role in both offices and homes.

Even though they aren’t the first things that come to mind with Class 28, they still fall under its protection.

Decorative and Disposable Paper Products

You’ll also find several paper-based goods in Class 28. These include:

• Disposable bibs

• Paper handkerchiefs

• Table linen

• Statues and figurines made from papier-mâché

Each of these items combines practicality with creativity. They represent how Class 28 bridges functionality and artistry.

Packaging and Presentation Materials

Packaging is another key category in this class. It includes:

• Paper bags

• Envelopes

• Decorative containers

• Unframed lithographs

• Framed paintings

These goods showcase how presentation can add value to a product. In fact, beautiful packaging can sometimes make a stronger impact than the product itself.

What’s Not Included in Class 28?

While Class 28 covers many paper and artistic goods, some items are excluded. These include:

• Paints and varnishes (Class 2)

• Teaching apparatus (Class 9 or 16)

• Paper products not intended for games or art

Understanding what is not included is just as important as knowing what is. This prevents your application from being rejected or misclassified.

Why Choosing the Right Trademark Class Matters

Selecting the correct class strengthens your trademark protection. It ensures that your rights are enforceable and valid within the appropriate commercial scope. Filing under the wrong class can delay your application—or worse, render it ineffective.

For businesses dealing with toys, sports equipment, or creative tools, Class 28 is essential. It provides legal clarity and protects your brand identity in a competitive market.

Examples of Popular Class 28 Brands

Some well-known trademarks under Class 28 include:

• Fevicol – Known for its school project and art-use adhesives

• Funskool – A popular toy and game manufacturer

• Lego – Famous for building blocks and educational games

These brands show how powerful Class 28 can be when used correctly.

Trademark Class 28 covers more than just toys—it’s a gateway to creativity, function, and artistic expression. Whether you make games, office tools, or artistic materials, this class helps protect your unique brand.

So, if you’re thinking of trademarking a product related to play, art, or even packaging—Class 28 may be the key to your brand’s legal success.

Brands/Trademarks you Might Know in Class 28:

Lego Sysiem

How can Tradeviser help in your Trademark journey?

We have an awesome in-house team of Trademark professionals who can provide valuable assistance throughout the trademark process. Our Trademark Attorneys can then help prepare and file a trademark application with the relevant trademark office and respond to the office’s actions or objections to the examination. If the trademark is challenged, our attorney can help prepare and present a strong case supporting the application. Finally, once a trademark is registered, our attorney can help monitor and enforce trademark rights to prevent infringement by others. Through our team’s expertise and knowledge of the legal environment, we can help ensure that the trademark registration process goes smoothly and the resulting trademark offers the necessary protection of the symbol or object.

Detailed List of goods Classified under Class 28

1. amusement machines, automatic and coin-operated
2. arcade video game machines
3. archery implements
4. artificial fishing bait
5. artificial snow for Christmas trees
6. ascenders [mountaineering equipment] 7. baby gyms
8. backgammon games
9. bags especially designed for skis and surfboards
10. ball pitching machines
11. balls for games
12. bar-bells
13. baseball gloves
14. batting gloves [accessories for games] 15. bells for Christmas trees
16. billiard balls
17. billiard cue tips
18. billiard cues
19. billiard markers
20. billiard table cushions
21. billiard tables
22. bingo cards
23. bite indicators [fishing tackle] 24. bite sensors [fishing tackle] 25. bladders of balls for games
26. board games
27. bob-sleighs
28. body-building apparatus / body rehabilitation apparatus / body-training apparatus
29. bodyboards
30. boomerangs
31. bowling apparatus and machinery
32. bows for archery
33. boxing gloves
34. building blocks [toys] 35. building games
36. butterfly nets
37. camouflage screens [sports articles] 38. candle holders for Christmas trees
39. caps for pistols [toys] 40. carnival masks
41. chalk for billiard cues
42. chess games
43. chessboards
44. chest expanders [exercisers] / exercisers [expanders] 45. chips for gambling
46. Christmas crackers [party novelties] 47. Christmas tree stands
48. Christmas trees of synthetic material
49. clay pigeon traps
50. clay pigeons [targets] 51. climbers’ harness
52. coin-operated billiard tables
53. confetti
54. conjuring apparatus
55. controllers for game consoles
56. controllers for toys
57. counters [discs] for games
58. creels [fishing traps] 59. cricket bags
60. cups for dice
61. darts
62. decoys for hunting or fishing / lures for hunting or fishing
63. dice
64. discuses for sports
65. divot repair tools [golf accessories] / pitch mark repair tools [golf accessories] 66. dolls
67. dolls’ beds
68. dolls’ clothes
69. dolls’ feeding bottles
70. dolls’ houses
71. dolls’ rooms
72. dominoes
73. draughtboards / checkerboards
74. draughts [games] / checkers [games] 75. drones [toys] 76. dumb-bells
77. edges of skis
78. elbow guards [sports articles] 79. electronic targets
80. fairground ride apparatus
81. fencing gauntlets / fencing gloves
82. fencing masks
83. fencing weapons
84. fish hooks
85. fishing lines
86. fishing tackle
87. flippers for diving
88. flippers for swimming
89. floats for fishing
90. flying discs [toys] 91. foosball tables
92. apparatus for games
93. games*
94. gaming machines for gambling
95. gloves for games
96. golf bag trolleys / golf bag carts
97. golf bags, with or without wheels
98. golf clubs
99. golf gloves
100. gut for fishing
101. gut for rackets
102. appliances for gymnastics
103. gyroscopes and flight stabilizers for model aircraft
104. hand-held consoles for playing video games
105. hang gliders
106. harness for sailboards
107. harpoon guns [sports articles] 108. hockey sticks
109. horseshoe games
110. hunting game calls
111. ice skates
112. in-line roller skates
113. inflatable games for swimming pools
114. jigsaw puzzles
115. joysticks for video games
116. kaleidoscopes
117. kite reels
118. kites
119. knee guards [sports articles] 120. landing nets for anglers
121. mah-jong
122. marbles for games
123. masks [playthings] 124. masts for sailboards
125. matryoshka dolls
126. men’s athletic supporters [sports articles] 127. needles for pumps for inflating balls for games
128. nets for sports
129. novelty toys for parties
130. novelty toys for playing jokes
131. ornaments for Christmas trees, except illumination articles and confectionery
132. pachinkos
133. paddleboards
134. paintball guns [sports apparatus] 135. paintballs [ammunition for paintball guns] [sports apparatus] 136. paper party hats
137. paragliders
138. parlour games / parlor games
139. party poppers [party novelties] 140. percussion caps [toys] / detonating caps [toys] 141. machines for physical exercises
142. piñatas
143. play balloons
144. play tents
145. playing balls
146. playing cards
147. plush toys
148. plush toys with attached comfort blanket
149. poles for pole vaulting
150. portable games and toys incorporating telecommunication functions
151. portable games with liquid crystal displays
152. protective films adapted for screens for portable games
153. protective paddings [parts of sports suits] 154. pumps specially adapted for use with balls for games
155. punching bags
156. puppets / marionettes
157. quoits
158. rackets / bats for games
159. rattles [playthings] 160. reels for fishing
161. remote-controlled toy vehicles
162. rhythmic gymnastics ribbons
163. ring games
164. rocking horses
165. rods for fishing
166. roller skates
167. roller skis
168. rollers for stationary exercise bicycles
169. rosin used by athletes
170. roulette wheels
171. sailboards
172. scale model kits [toys] 173. scale model vehicles
174. scent lures for hunting or fishing
175. scooters [toys] 176. scratch cards for playing lottery games
177. seal skins [coverings for skis] 178. shin guards [sports articles] 179. shuttlecocks
180. skateboards
181. skating boots with skates attached
182. ski bindings
183. ski sticks / ski poles
184. ski sticks for roller skis / ski poles for roller skis
185. skis
186. skittles
187. skittles [games] / ninepins
188. sleds [sports articles] 189. slides [playthings] 190. sling shots [sports articles] 191. slot machines [gaming machines] 192. snow globes
193. snowboards
194. snowshoes
195. soap bubbles [toys] 196. sole coverings for skis
197. spinning tops [toys] 198. spring boards [sports articles] 199. starting blocks for sports
200. stationary exercise bicycles
201. strings for rackets
202. stuffed toys
203. surf skis
204. surfboard leashes
205. surfboards
206. swimming belts
207. swimming jackets
208. swimming kickboards
209. swimming pool air floats
210. swimming pools [play articles] 211. swimming webs / webbed gloves for swimming
212. swings
213. tables for table tennis
214. targets
215. teddy bears
216. tennis ball throwing apparatus
217. tennis nets
218. theatrical masks
219. toy air pistols
220. toy dough
221. toy figures
222. toy imitation cosmetics
223. toy mobiles
224. toy models
225. toy pistols
226. toy putty
227. toy robots
228. toy vehicles
229. toys for pets
230. toys*
231. trading cards for games
232. trampolines
233. tricycles for infants [toys] 234. twirling batons
235. video game consoles
236. video game machines
237. waist trimmer exercise belts
238. water wings
239. waterskis
240. weight lifting belts [sports articles] 241. yoga swings